Commercial

New Salvador Dali Museum St. Petersburg Florida

The new Salvador Dali Museum of St. Petersburg Florida - Nikon D300 with Tamron 17-50mm f/2.8 @ f/11 ISO 200 7-bracket HDR with partial blend of a single image on Induro CT214 tripod with cable releaseThe appearance of any new piece of architecture within a photographer's city is an opportunity to create a defining shot of it.  I am far from the first local photographer to make photos of the new Salvador Dali Museum here in St. Petersburg, Florida, and even farther from producing the defining shot.  Moris Moreno has already made those shots (view here).  When I did a search to see what photos of the museum already existed, finding and viewing Moreno's shots were humbling.  

I finally photographed the new Dali Museum mostly because a commercial client wanted a shot of it to use for cross promotional purposes.  They required only a single shot which is the above.  I then went back on another occasion to use the museum grounds as the site of a DSLR Photography Lesson and made a few more shots during that time.

The above shot represents the culmination of all my HDR shooting skills, plus my increasing use of masking.  I will describe this editing technique in detail in an upcoming post.  It also helps now that I am using a professional level tripod, an Induro CT214 with Induro BDH2 ballhead.  Again, a review of those sticks will be coming soon.

The glass waterfall of the new St. Petersburg Salvador Dali Museum - Nikon D300 with Tamron 17-50mm f/2.8 lens @ f/11 ISO 200 7-bracket HDR with partial blend of a singe image on Induro CT214 tripod with cable releaseThe main architectural flair of the museum exterior is a so-called waterfall of glass flowing narrowly from the east facing roof of the building to a wider flow along ground level wrapping around the north side.  Using an HDR technique to photograph the triangular glass panels up close allows for being able to see inside the glass while keeping the sky correctly exposed.

The Mahaffey Theater (right) has a new neighbor in the Salvador Dali Museum - Nikon D300 with Tamron 17-50mm f/2.8 @ f/11 ISO 200 1/250th 3-shot panorama on Induro CT214 tripod with cable releaseI always liked the Mahaffey Theater's glass architecture feature, and now it is complemented with the glass waterfall of the Dali Museum.  The buildings are not exactly in a popular area of downtown St. Petersburg, more on the outskirts of it.  The only times I passed this area in the past were on exploratory cycling trips.  The roads are wide, smooth and empty in this area, great for cycling.

Melting Time bench at new Salvador Dali Museum St. Petersburg Florida - Nikon D300 with Nikkor 50mm f/1.8D lens @ f/11 ISO 200 1/400th single frame handheldThe grounds of the museum before the glass waterfall contain a well landscaped garden inlcuding a melting time bench reminding one that they are still in the world of Dali.  It is details like that, an extra expense no doubt, that add a lot to the visiting experience.  I did not sit on the bench myself, for time already moves in strange ways for me.  I did not want to risk any further altered perceptions.

Handwritten note adorning a tree at the new Dali Museum in St. Petersburg Florida - Nikon D300 with Nikkor 50mm f/1.8D lens @ f/2.8 ISO 200 1/8000th single frame handheldAnother great feature of the Dali garden was a tree adorned with long green streamers to which people afixed handwritten notes with clothespins.  Some just tied their entrance wristbands to the streamers.  Whoever thought of this came up with a really great idea to give a visitor a sense of what other people experienced and felt on their visits.  No matter how good digital communication gets, the power of the handwritten note/letter/document just cannot be denied.  Penmanship is just as much a representation of a person's character as anything else.  When I formally go to the museum as a visitor, I will take the time to add my own handwritten remembrence.

Commercial Wedding Shoot with Models at Courtyard Marriott St. Petersburg Florida

Commercial Wedding Photography on historic tile floor at Courtyard Marriott -- SETUP: f/5.6 1/80th ISO 400 STROBIST: SB-800 @ 1/2 power with shoot-through umbrella on light stand 9' high behind model & SB-600 @ 1/4 power with diffuser cap to frame right held by assistantThis was my most complex indoor shoot to date involving two models, two makeup artists, a dress designer, a florist, a caterer, a hotel sales manger and one photographer's assistant.  I am very happy to say it turned out to be perhaps my best indoor photography work to date.  It is very satisfying when a big team effort results in such final images.  

I had worked with the bride model, Nancy, before on a commercial fashion shoot in Safety Harbor.  The sales manager, Ryan, of the Courtyard Marriott, who hired me to makes these images, I had met in weeks past at a networking event then in subsequent meetings discussing various photography projects.  My photographer's assistant was Natasha, a former DSLR Photography Lesson student.  When you can have that many people you already know on a photo job, it makes it much more comfortable.

The above shot of Nancy sitting on the historic tile floor of the hotel was my idea, which I came up with on a survey of the hotel a few weeks before the shoot itself.  I am standing on a marble staircase (pictured below) offering the perfect logistics to make this kind of shot.  I wanted to go with a muted light setup producing a bit of a natural vignette to the image as I chose to most prominently light the model in the center.

 St. Petersburg Commercial Wedding Photography - Models Brad & Nancy framed by arching historic doorways - SETUP: f/4 ISO 200 1/60th STROBIST: SB-800 @ 1/4 power with reflective umbrella on light stand to frame left & SB-600 @ 1/4 power with diffuser cap to frame right held by assistantThis archway shot was another I had previsioned during a location scout of the hotel.  I really like repeating patterns and these archways caught my eye right away.  There were actually three arches, but the first one could not be worked into the shot.  This photograph turned out just as I had imagined.  

St. Petersburg Commercial Wedding Photography - Nancy reflected in the swimming pool - SETUP: f/5.6 ISO 200 1/100th STROBIST: SB-800 @ 1/2 power with shoot-through umbrella on light stand to frame left & SB-600 @ 1/2 power with diffuser cap to frame right held by assistantThe bride reflected in the pool was another pre-planned shot.  As you might be able to tell, being able to scout a location some time before the scheduled shoot is advantageous as one then can move from location to location and concentrate more on executing the shot at best as possible rather than where will the next shot even be.  Again, I am pleased with how the shot turned out because due to the width of the pool I could not get my speedlights that close to Nancy, but as it turned out there was no lack of light for the shot.

St. Petersburg Commercial Wedding Photography - Models Brad & Nancy on the historic marble staircase - SETUP: f/4 ISO 400 1/100th STROBIST: SB-800 @ 1/2 power with shoot-through umbrella on light stand 9' high behind me & SB-600 @ 1/4 power with diffuser cap to frame right held by assistantThe original marble staircase was something the hotel sales manager definitely wanted to showcase in one of the shots.  I previsioned perhaps the bride walking down the staircase or maybe the bride on the bottom of the staircase being helped down by the groom, but thanks to the models' creativity with their posing, I liked this shot the best of the staircase series.  I cannot say how much it helps a photographer to work with great models!  It makes my job so much easier.

St. Petersburg Commercial Wedding Photography - Models Brad & Nancy facing the original hotel elevator - SETUP: f/5.6 ISO 400 1/80th STROBIST: SB-800 @ 1/2 power with shoot-through umbrella on light stand 9' high behind models & SB-600 @ 1/4 power with diffuser cap to frame right held by assistant

To feature the hotel's original elevator I chose to once again use the nearby marble staircase as a vantage point.  Shooting straight on to the elevator produced a flat shot.  I felt shooting from above like this created a dynamic image showing the bride & groom's anticipation, while at the same time including the elevator in the shot, as well as the original tile floor.  I chose also to again keep the lighting soft & muted, to help create that classic look.

St. Petersburg Commercial Wedding Photography - carrying the bride over the threshold - SETUP: f/5.6 ISO 400 1/80th STROBIST: SB-800 @ 1/4 power with shoot-through umbrella on light stand to frame left & SB-600 @ 1/8th power with diffuser cap pointed at back hallway wall handheld by assistant

There was no trouble to light up the models from the front (within the room), but this meant the hallway looked very dark.  The solution was to place one speedlight on the left of the door frame pointing toward the opposite wall.  Not only did this fill the hallway with light, it provided a strong backlight to the shot.  

St. Petersburg Commercial Wedding Photography - models using their own creativity - SETUP: f/4 ISO 400 1/100th STROBIST: SB-800 @ 1/2 power with shoot-through umbrella on light stand @ 1/4 power in bedroom to the right & SB-600 @ 1/16th power with diffuser cap to frame left directly on the floor pointing straight up Both Nancy and I had the same idea for a through the doorway bedroom scene shot.  However, her and Brad came up with the pose and prop setup (shoe placement, jacket coming half off) on their own, which I would say made the shot nearly entirely if not for the tremendous challenge I had trying to light everything.  It was by far the hardest shot to light for me ever.  Getting rid of shadows behind Brad was the main challenge.  Putting the second speedlight on the floor behind him solved it, after lots of trial and error.  Ultimately I did have to clone out one shadow along the right side of the bed from umbrella edge spill.  This was also the last shot of the day (3.5 hours of straight shooting!) so it was great to end on one so challenging.

I appreciate the work of everyone at the hotel that day helping make the images in this photo story.

Models: 

More information about commercial & wedding photography:

Florida Commercial Photography Prints featured in ARC Printing St. Petersburg

Two of my St. Petersburg photographs featured in the ARC Digital Copy Center Storefront - get them for your storefront today!Soon after I brought my photography business to St. Petersburg a little over two years ago, I met Mike of ARC Digital Copy Center (previously NGI).  He has been greatly helping my business ever since with his outstanding print products and even better customer service.  So when he contacted me wanting to license some of my local St. Petersburg photographs for the new location of his print shop, I was very happy to be able to return some of the favors he had long been doing for me.  Both images in the storefront above are of Coffeepot Bayou near Snell Isle.  Mike told me people are always stopping and posing to take photos of themselves in front of my photographs.   

The panorama of the St. Petersburg waterfront is a huge 18 foot x 4 foot print! -- get it for your business or home today!Inside the print shop are two very large panel prints of panorama shots of the St. Petersburg downtown area (see larger images here).  The one in the photo above is 18 feet wide and 4 feet tall.  That size is available for purchase directly from me and will be printed right at ARC Digital Copy Center keeping all the business local to St. Petersburg.  A waterfall photograph I made at Rainbow Springs can be seen on the glass sliding door as well.

St. Petersburg downtown panorama featuring the new Signature Tower and Al Lang StadiumThe panorama seen above of Signature Tower and Al Lang Stadium has proven a popular print.  A couple that lives in Signature and whose condo is visible in the photo purchased a large print for display in their condo.  If you know someone who lives in Signature a print would make a great gift. 

Visit ARC in St. Petersburg:

Bo-Tiki Women's Fashion Boutique Gulfport Florida Commercial Photography

classic Gulfport signs for sale in front of Bo-Tiki Women's Fashion Boutique - Florida Commercial Photography - 7-bracket HDR

Long ago when I was a USF (Tampa campus) student I came to meet someone who lived in Gulfport.  I remember going to visit her from the North Tampa area seemed like a tremendous journey to a different land.  For the life of me I would not be able to remember her neighborhood now, but every now and then when I still, infrequently, visit Gulfport small flashes of those past days leave a trace image in my mind.  I can say for sure though that I had never been to Bo-Tiki before last week as the unique shop makes a strong impression on visitors.

Denise & Maddy (proprietor of Bo-Tiki) are very excited about their merchandise - SETUP: f/5.6 ISO 200 1/100th STROBIST: SB-800 @ 1/4 power to frame right SB-600 @ 1/4 power to frame back leftThe ladies working inside Bo-Tiki were very friendly and quick to laugh.  I asked the owner, Maddy (on right), to hold up her current favorite item in her boutique to help her feel more at ease about her portrait being taken.  I think it worked.  Whenever possible I like to get clients to hold one of their products for a commercial photography type portrait.

Bo-Tiki offers indoor & outdoor shopping in Gulfport Florida - St. Petersburg commercial photography - 7-bracket HDRI think I will return to Bo-Tiki later this year as a customer looking for a Christmas present for my mom.  I might pick up one of those old-time Gulfport signs for myself as well!

St. Petersburg Florida Downtown Sunset Panorama High Detail

Click image for LARGE 5000px detailed version - 14-shot panorama of downtown St. Petersburg Florida at sunsetWhat you see above, if you can see anything, is a 14-shot panorama photograph of the downtown St. Petersburg, Florida skyline at sunset.  The panorama image was made by using Photomerge in Photoshop CS5.  

This type of image is incredibly easy to make: 

  • just take consecutive, level, same exposure shots
  • overlap the final third of each shot
  • put all the photos into a single folder
  • open up Photoshop CS5
  • in the Automate menu choose Photomerge
  • sit back and let your computer's CPU do some serious processing

in a few minutes you will have created your own panorama image! 

--inquire about licensing this image or ordering prints for your office or home

Peninsula Inn & Spa Gulfport Florida Commercial Photography

Peninsula Inn & Spa Gulfport Governor's Room - 5-bracket HDR - St. Petersburg commercial photographyDuring a DSLR photography lesson yesterday morning the student remarked that she liked St. Petersburg so much because of its old and historic buildings.  Coincidentally, I was assigned that afternoon to go photograph the Peninsula Inn & Spa in the Gulfport area of St. Pete.  The inn is described as having British Colonial decor with a flare of exotic Bali, which can be seen in the above image of the Governor's Room.  I certainly expected to see someone like Hemingway huddled in a corner scribbling away while taking bites of some long ago ordered sandwich.

The famous Six Tables room at Peninsula Inn & Spa Gulfport - SETUP: f/8 ISO 200 6 sec exposureThe staff was very friendly and excited to talk about the history of the inn.  The Six Tables room (three of which can be seen above) offers an exclusive dining experience with some of the highest rated food in the area I was told.  Again, this room had a certain mysterious feeling to it, definitely not the kind of atmosphere one finds in any chain restaurant!  I imagine eating in here would feel like eating in a museum or some Duke's castle in the English countryside.

Veranda surrounding the Peninsula Inn & Spa Gulfport - 5-bracket HDR - St. Petersburg Commercial PhotographyThe wide veranda surrounding the inn offers another dining experience more reminiscent of Bali (and my experiences in SE Asia) with its tropical foliage at arm's reach from the tables.  It is just too bad that smoking is allowed on the veranda.

The Palm Lounge bar at the Peninsula Inn & Spa Gulfport - 5-bracket HDR - St. Petersburg Commercial PhotographyI used a combination of HDR shots and long exposures to photograph the various rooms of the inn.  For the bar photograph above I used HDR since there was pretty good ambient light.  For the dimly lit rooms like the Six Tables, the exposure on the long end of the bracket for an HDR shot would not be practical so I just used a single long exposure instead.

Peninsula Inn & Spa Gulfport Florida exterior SETUP: f/8 ISO 200 1/50th tripod mounted with cable releaseThe architectural character and personable and knowledgeable staff I imagine would make for a great stay at the inn for people visiting from out of state or even out of town.  

Golden Glow Medical Spa & Mahajan Medical Center Largo Commercial Photography

Reveal face & skin reading camera - f/5.6 ISO 200 1/50th SB-800 @ 1/4 power hotshoe mounted (both shots)The doctors and medical specialists of Mahajan Medical Center and Golden Glow Medical Spa in Largo, Florida recently moved both facilities into a new building.  I was hired to photograph the examination rooms, procedures while they were being performed, as well as staff headshots and building exterior photos for use on their business website and in future promotional materials.  

For me, it was my first time seeing such spa related medical equipment and I have to confess it all looks rather scary to me.  I was asked what treatments I do for the skin on my face, and I of course replied that I am a Man and take after Clint Eastwood.  I can only hope to age and have such a rugged looking face as he has.  

Golden Glow Medical Spa neck skin treatment device - f/5.6 ISO 200 1/60th SB-800 @ 1/4 power hotshoe mountedPhotographing the procedures meant working in very tight spaces.  I normally prefer to use off-camera-flash, but that just was not possible this time.  Since the rooms were small though, there was always a wall or a low ceiling to be able to bounce my SB-800 Speedlight off of while it was mounted on my Nikon D300's hotshoe.  

Medical procedure & examination rooms - Golden Glow Spa Largo FloridaThe medical center and medical spa rooms were intermixed with some looking like traditional examination rooms seen in hospitals as well as rooms with a much more relaxed vibe.  All the rooms also had wall-mounted HDTVs!

Therapeutic massage at Golden Glow Medical Spa - Largo, Florida - f/5.6 ISO 200 1/40th SB-800 @ 1/4 power hotshoe mountedThe woman giving the massage above was a real character.  From a distance she looks very petite, as she is hardly five feet tall.  Up close though you can start to see her muscles.  She proudly told me that she is a bodybuilder.  Seems like a very good quality to have in a masseuse!  She suggested I come back sometime and get a massage myself as she saw all the heavy camera equipment dangling from my neck and around my shoulders.  Maybe I just will.

Brand new building housing both Mahajan Medical Center & Golden Glow Medical Spa - 7-bracket HDRI arrived on site very early (at least for me) at 7:45am in order to be able to photograph the exterior of the building without any cars in the parking lot.  The sun had not yet risen above the roof of the building which I think coincidentally added a sunrise glow to the Golden Glow Medical Spa facia.