VIP EYE CARE St. Petersburg Customer Appreciation Event 2012

VIP Eye Care boutique customer choosing new frames - Nikon D300 Tamron 17-50mm @ f/5.6 1/10 ISO 800 zooming in while shutter pressed & Nikon SB-800 @ 1/4 power hotshoe mountedI have a long relationship with VIP EYE Care in St. Petersburg.  They have been both my source of eye care and also a loyal photography client (see here).  My lastest photography assignment for them was photographing their 2012 Customer Appreciation Celebration event.  

A packed boutique at VIP Eye Care - Nikon D300 Tamron 17-50mm @ f/5.6 1/60th ISO 800 Nikon SB-800 Speedlight @ 1/4 power hotshoe mountedI roamed around photographing candids of customers checking out all the fashionable eyeglass frame choices.  I learned that choosing a new pair of glasses is quite an involved decision.  In fact, I saw several people looking whan I arrived at 6pm and only finally decided just before I left at 8pm!

This pair or that pair? - Nikon D80 Nikkor 80-200mm @ f/4 ISO 800 1/100th Nikon SB-600 Speedlight @ 1/4 power hotshoe mountedI also started to pick up on some insider jargon, always something I like to do.  There are letter and number code names for specific lens shapes.  Not surprisingly, new designs are carefully kept secret I also heard from one vendor.

Even babies tried new glasses - Nikon D80 Nikkor 80-200mm @ f/4 ISO 800 1/100th with Nikon SB-600 @ 1/4 power hotshoe mountedEven a baby got to try on some new shades during the celebratory event.  I am very thankful for the continued business from VIP Eye Care and highly recommend Dr. Henri if you are looking for a very good eye doctor.