Julia Gorzka speaking at USF St Pete about social media and business
USF St. Petersburg campus has an ongoing monthly series of breakfast lectures on various business aspects. I have attended many in the past, but since my business is only a sole proprietorship, they have not all been applicable to my own business needs. Still, I usually pick up a tip or two and they are good networking opportunities, plus USF provides a free breakfast! This morning's breakfast lecture by Julia Gorzka on social media, however, was very relevant to how I run my business.
Nikon D300 Nikkor 80-200mm f/2.8 @ f/2.8 ISO 800 1/320th Nikon SB-800 Speedlight hotshoe mounted in TTL modeI have been on Twitter for years and have been building and promoting my photography business heavily on Facebook for over a year. In fact I raised my hand and offered my own opinion on how Twitter can be used to build a business. What I did learn from Julia is that I need a YouTube channel specifically for my photography business so that potential clients can see me and hear my voice. This has actually been buried on my to-do list for months and months, but it just got bumped to the top of the queue thanks to Julia's presentation.
USF St Pete puts out a pretty good breakfast spread nowThe turnout for these monthly breakfasts has really increased since the first one I went to that had maybe fifteen people. In fact, the lectures were moved to another building into a much larger room. The free breakfast has greatly improved too. It used to be just donuts, fine with me of course, but I did feel guilt eating two donuts at 8am. Now with fresh fruit and croissants added to the donut and pastry choice, I felt no guilt and really appreciated the efforts USF St Pete is going through to help local businesses.
My panorama image was used in the banner above. Thank you to attendee Tom Edmonds for the photo of it.Thank you to Tom Edmonds and St. Petersburg in The World for licensing one of my panorama images of downtown St. Petersburg Florida to feature in a banner a tthe Conference on International Affairs in March 2013. As a photographer selling prints is still one of the most satisfying things, even in this digitla age.